Privacy Policy

Effective Date: January 01, 2025

Ekta Fusion (referred to as "we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share your information when you visit our website, use our services, or communicate with us regarding ektafusion.com (the "Site"). By using our Site or services, you agree to the practices described in this Privacy Policy. If you disagree, please refrain from accessing or using our services.

Updates to This Policy

We may revise this Privacy Policy periodically to reflect changes in our practices, legal requirements, or other operational needs. Updates will be posted here with a revised "Effective Date."

Information We Collect

We collect personal information to provide and improve our services. Below is an overview of the types of data we collect:

Information You Provide Directly

• Contact Details: Name, address, phone number, and email.

• Order Information: Shipping and billing details, payment confirmation, and order history.

• Account Information: Username, password, and security details.

• Shopping Activity: Items viewed, saved, or purchased, including loyalty points and reviews.

• Customer Support: Details you provide when contacting us for assistance.

Information We Collect Automatically

Through cookies and similar technologies, we gather data about:

• Device and browser type.

• IP address and network information.

• Interaction with our Site (e.g., pages viewed, time spent, and actions taken).

Information from Third Parties

We may receive additional information from:

• Service Providers: Payment processors and shipping partners.

• Analytics and Advertising Partners: To improve your experience and tailor content.

How We Use Your Information

We use your data to:

• Fulfill Orders: Process transactions, manage accounts, and arrange shipping.

• Communicate: Send updates on orders, returns, or account activity.

• Marketing: Share promotional content tailored to your preferences.

• Improve Security: Detect and prevent fraudulent or unauthorized activities.

• Enhance Services: Understand user behavior to refine our offerings.

Cookies and Tracking Technologies

Cookies help us understand user preferences and improve your experience. By using our Site, you consent to our use of cookies. Most browsers allow you to manage cookie settings, but disabling cookies may limit functionality.

Sharing Your Information

We may share your personal information with:

• Service Providers: For IT support, payment processing, shipping, and analytics.

• Marketing Partners: To offer personalized promotions.

• Corporate Affiliates: For internal operations and business improvement.

• Legal Compliance: To meet legal obligations or enforce terms of service.

We never sell your personal information.

Third-Party Links

Our Site may include links to third-party websites. We are not responsible for their privacy practices or content. Please review their privacy policies before engaging with these platforms.

Children's Privacy

Ekta Fusion does not knowingly collect personal information from children. If you believe a child has provided us with their data, contact us to request its deletion.

Data Security and Retention

We employ robust measures to protect your information but cannot guarantee absolute security. Retention periods vary based on legal, operational, and contractual obligations.

Your Rights

Depending on your location, you may have rights under applicable privacy laws, including:

• Access: Request details about the personal data we hold.

• Correction: Update inaccurate information.

• Deletion: Request data removal.

• Portability: Obtain a copy of your data in a usable format.

• Restriction: Limit how your data is processed.

• Consent Withdrawal: Revoke previously given consent.

To exercise these rights, contact us at ektafushion@gmail.com.